Summary:
A cab service platform was underperforming in organic search despite strong market demand. We implemented a focused website SEO strategy—and within just 28 days, we ranked them for multiple high-intent travel keywords, leading to a 45% boost in organic traffic and improved user engagement.
Tactics & Strategies:
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Comprehensive technical SEO audit
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Keyword mapping for booking and route-based pages
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On-page optimization across all key service URLs
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Internal linking improvements to guide crawl flow
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Page speed and Core Web Vitals enhancements
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Schema markup for services and FAQs
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Image compression and lazy loading
Execution:
We fixed structural SEO issues and aligned content with high-conversion travel queries. Meta titles and descriptions were rewritten for clarity and keyword relevance, while heading structures were adjusted for better semantic flow. Our efforts quickly paid off, earning first-page rankings within 28 days for competitive terms like intercity cab booking and airport taxi services.
Creative Execution:
The site’s SEO framework was rebuilt to scale efficiently as new routes and booking options are added. Structured data boosted visibility in rich results, while performance tweaks helped increase time-on-site and reduce bounce rates—critical for conversion in a high-competition market.
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