Summary:
A cab service platform was underperforming in organic search despite strong market demand. We implemented a focused website SEO strategy—and within just 28 days, we ranked them for multiple high-intent travel keywords, leading to a 45% boost in organic traffic and improved user engagement.
Tactics & Strategies:
Comprehensive technical SEO audit
Keyword mapping for booking and route-based pages
On-page optimization across all key service URLs
Internal linking improvements to guide crawl flow
Page speed and Core Web Vitals enhancements
Schema markup for services and FAQs
Image compression and lazy loading
Execution:
We fixed structural SEO issues and aligned content with high-conversion travel queries. Meta titles and descriptions were rewritten for clarity and keyword relevance, while heading structures were adjusted for better semantic flow. Our efforts quickly paid off, earning first-page rankings within 28 days for competitive terms like intercity cab booking and airport taxi services.
Creative Execution:
The site’s SEO framework was rebuilt to scale efficiently as new routes and booking options are added. Structured data boosted visibility in rich results, while performance tweaks helped increase time-on-site and reduce bounce rates—critical for conversion in a high-competition market.
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