Summary:
A mental health hospital reached out to resolve persistent issues with poor search visibility and underwhelming website performance. After a detailed technical audit and SEO strategy rollout, the website saw a 30% boost in organic traffic within just two months.
Tactics & Strategies:
- Technical SEO audit and implementation
- SEO-led website structure overhaul
- Local SEO tailored for healthcare providers
- On-page optimization for key service areas
- High-efficiency image optimization
- Structured data and schema implementation
- Mobile performance enhancement
- Keyword-targeted landing pages
Execution:
We executed a full-spectrum SEO optimization campaign, improving crawlability, page load speed, and mobile usability. The site architecture was restructured to reflect user intent and search behavior. A targeted local SEO strategy helped increase visibility for regional service queries. Optimized image galleries were deployed to illustrate treatment environments and services without sacrificing site speed or performance.
Creative Execution:
Our technical execution ensured the website could handle increasing user demand without performance degradation. Localized SEO enhancements, including location-specific schema and geo-targeted content, helped connect with audiences more effectively. By implementing dynamic canonical tags and establishing a scalable, SEO-friendly infrastructure, we safeguarded the site against content duplication and ensured long-term growth potential.
Results:
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