Client: Data & Analytics Services Website
Summary:
A data analytics consulting firm had powerful content but lacked search visibility. We restructured and optimized their site for search performance, resulting in a 70% increase in targeted organic traffic and higher conversion from inbound leads.
Tactics & Strategies:
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Technical SEO and crawl optimization
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Semantic on-page SEO across all core services
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Keyword research targeting B2B data/analytics queries
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Optimization of thought leadership/blog content
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Internal linking and content clustering
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Performance improvements for speed and UX
Execution:
We redefined the site’s structure with SEO-first logic, targeting industry-specific search terms like “data strategy consulting” and “BI implementation services.” Blog content was re-optimized for long-tail traffic, and metadata across all pages was rewritten to improve CTR.
Creative Execution:
We implemented a smart content strategy supported by optimized technical infrastructure, making it easy to scale thought leadership while keeping everything search-friendly. Performance optimizations ensured a smooth, fast experience across devices—essential for tech decision-makers.
? Want your B2B site to dominate search and convert traffic into leads?
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